Have you just started out with the Plug-In Profit site? Or have you been plugging away for a few months now and just don't know what to do next?
I am going to keep this post very simple and recommend concentrating on two things. These two things will help to increase the visitors to your website and bring you free traffic for years to come. You need to do both of these things as they are not as effective when done on their own.
(1) Article Marketing
Commit yourself to writing one article per week on the topic of your website i.e. on business opportunities, how to start a business, website marketing, working from home etc. Your article should be around 500 words or so and informative rather than blatently advertising anything. At the end of the article add an Author resource box. Here is an example:
Suzanne Morrison works full time from home and is the webmaster of Home Business Ideas. Visit her website to receive 6 free work from home ebooks and learn how to start your own online business.
If English is not your first language, or if you suffer from writer's block (I know the feeling), then you don't have to write the articles yourself. Consider getting your articles ghostwritten for you.
Once you have an article ready submit it to article directories. You can either do this manually, use article submission software or use an article submission service. Have a look at my Article Directories, Software and Tools page for some suggestions of where to submit your articles and what tools to use.
Commit yourself to doing this at least once a week and you will see a gradual increase in visitors and you could also improve the ranking of your website if you follow the search engine optimization steps below...
(2) Search Engine Optimization
A lot of people are concerned with changing the look of their site so that it doesn't look like other PIP sites.
For me the first and most important thing that you should do to your site is optimize it. Changing the color, adding banners and flashing bells and whistles is all very nice, but it doesn't bring you any visitors. You may want to do some of this stuff later on, but there is not a lot of point in making your site look fancy if nobody is going to see it.
For this reason I recommend optimizing your site for the search engines. This is the process of:
- choosing keywords for your website
- placing these keywords in the right places on your site
- getting links back to your site using a method such as article marketing
For an introduction to keywords and SEO please read:
- Choosing Keywords for your website
- Search Engine Optimization Introduction
- How to Improve your Search Engine Ranking
If all of this bamboozles you, you may want to consider my PIPS Search Engine Optimization Service
Commit yourself to Article Marketing and Search Engine Optimization and the benefits of both of these techniques will pay off for you, with free targeted visitors to your site for years to come.
Thursday, April 03, 2008
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6 Responses to "Stuck with PIPS and don't know where to start?"Hi Suzanne, I appreciate your blogs about articles. I would like to mention one thing here about article marketing. Article writing is very best resource to spread your information and products. But now these days, there are many article directories which are completely worthless and website owners of those article directories have created only for their own benefits but not for visitor benefits. So, I believe that steps should be taken before submitting the article into article directories. It is very neccesary to analyse the directories whether if direcotries is really beneficial or not.
Hi Jeff,
I totally agree - there are a lot of useless article directories in amongst all the good ones. So if you are submitting manually it definitely makes sense to analyse the drectories and concentrate on the good ones.
Cheers,
Suzanne
Suzanne,
Great information as usual. I urge all readers to search through your blog because there is a gold mine of information here.
Best Wishes,
Alicia
What about "pinging" the search engines after publishing articles on your blog? Does that really get traffic too?
Hi Suzanne, as usual, you appear to be very convincing, helpful, and trustworhthy. I can't help but stick to what you have to say. Btw, do you maintain an article submission directory of your own? If not, is anybody out there willing to recommend a good article submission directory?
Regards,
Jonathan
http://www.SpeedyOnlineProfit.com
Hi Jonathan,
No - I don't have an article submission directory myself.
One of the best ones is http://www.ezinearticles.com
Cheers,
Suzanne
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