Making your Plug-In Profit Site Unique

As a Plug-In Profit Site owner your site will start out the same as every other Plug-In Profit site member.

At the moment the Plug-In Profit site looks like this example site but I strongly recommend spending some time making your website your own, particularly if your aim is to eventually get lots of traffic from the search engines.

There are two main benefits to doing this:

(1) You are branding yourself, not Stone
(2) You have a much better chance of a good search engine ranking as your home page content will not be filtered as duplicate content

When I say "make your site your own" I am not talking about the look of the website, the color of the site, or the banners and graphics. I am talking about the actual words on the page.

When search engines read your website they don't care about what it looks like - all they understand is the words on your webpage. If these words are identical to lots of other website, then it will be more difficult or impossible to get a good ranking for your site in the search engines.

Search engines put their customers first and their customers would be very frustrated if the search engines gave them identical pages of content whenever they searched for something. This is called the "duplicate content filter". Some people call it a "penalty", but your site is not really being penalised, it is just being filtered out of the results.

I recommend making the following changes to your website as soon as possible:

(1) Add your own unique introductory paragraph or two. This doesn't have to be lengthy - a welcome message to your visitors, a bit about yourself and a summary of what people can find on your site, or what benefit they will get from visiting your site will do fine.

(2) Remove Stone's feature article and replace it with a unique article that you have written yourself (or had ghostwritten). This article must be unique and should never be published anywhere else (e.g. article directories). The article doesn't have to be long - 400-600 words is ideal

Doing these change will ensure that your site does not get filtered in the search engine results and it will help to make your website stand out from the other standard Plug-In Profit Sites. You can read my post on making changes to your Plug-In Profit Site to find out more about this.

If you don't want to or can't write an article yourself, or if you are unable to update your website, I have created a new trial service for this purpose.

Find out more about the Unique Home Page Content Service.

Free SEO Guide for the Plug-In Profit Site

Optimizing your Plug-In Profit Site is one of the most important things that you can do and in my opinion the very first thing you should do to promote your website. I started with PIPS back in 2004, but took me many months to realise that I needed to optimize my website.

I am pleased to say that I have created a completely FREE Search Engine Optimization guide especially for Plug-In Profit Site members. This guide will help you to choose keywords for your website and provides you with step by step instructions on how to optimize your website.





You will find the guide inside the PIPS Affiliate Center in the bonus area, or you can DOWNLOAD IT HERE (right click and select "save target as..").

I hope you like this Ebook and please post your comments about it here!

New Wordpress Driven Plug-In Profit Site

If you have tried to make changes to your Plug-In Profit website in the past and found it difficult to understand HTML, then you may be pleased to know that there is now an easier way!

I was speaking to Darrin McLaughlin yesterday and he was telling me about his new Wordpress driven Plug-In Profit Site.

This site is ideal for anyone who has a Plug-In Profit Site but doesn't want to have to learn HTML or how to use a WYSIWYG editor. You can make changes to your site in the Wordpress admin panel, which is as simple as writing or editing an email.

If you have already had a content update, SEO update, color change, mega site or any other enhancement to your website, all of these changes can be incorporated into a new Wordpress driven PIP site.

Darrin's Wordpress driven Mega site makes it easy to add new pages, edit existing pages, or make regular updates to your own site without fiddling with HTML.

Click here to learn more about the Wordpress Mega Site

This service also includes over 50 new pages added to your site!

More Changes to the Plug-In Profit Site and a Promise from Stone

In the last week or so Stone has made some further changes to the Plug-In Profit Site.

(1) Success University has been added back in - I am very happy about this change, as I love Success University, particularly the fantastic training courses and their excellent commission plan. If you want to know more about Success University or have any questions please feel free to contact me. If you are already a member make sure that you have logged into the PIPS Affiliate center and added your ID.

(2) Hostgator has been removed - Stone had thought that providing a cheaper option for hosting would increase conversion rates but it didn't, so he has decided to remove this to avoid any confusion for people signing up. I am disappointed about this particular change as I really like Hosgator - I host 5 of my own websites there and have done for a few years and the affiliate commissions are good. But, I understand the reasoning behind the decision. If you have decided to move to Hostgator yourself, don't worry about this as moving hosts won't have any negative impact on you. If you still want to move to Hostgator to save money, you can do, but you should remain at Host4Profit for at least 3 months so that you can still promote their affiliate program. Contact me if you have any questions about this or want help with changing host.

Whether you like or dislike the above changes, remember that it is up to you which programs you promote. You can remove programs from your website if you do not want to promote them. You can add additional programs to your site if you want to. You cannot changes the PIPS sales page, but your site is your own and you can do whatever you like with it!

The good news is that Stone has made a promise to members that he will not change the core programs of the Pliug-In Profit Site again, unless a program becomes defunct.

Here is what Stone said in the forum:

".....Before I do that, I want to make you a promise.

This is something I've never done before.PIPS has matured and it's time for long-term stability without question of where the program is headed.

The core 6 programs that are part of signing up for PIPS (Web Prosperity, SFI, Traffic Swarm, Success University, Empowerism and Host4Profit), will not be changed, swapped out or removed EVER AGAIN - unless one of these programs goes defunct. Again, I have never made this promise and I guarantee you I will keep it."


So the Plug-In Profit Site will include Host4Profit, SFI, Traffic Swarm, Success University and Web Prosperity for the foreseeable future. I am very happy about that!

If you want to read more about this news and give Stone your feedback visit the Plug-In Profit Site Support Forum.

I've just added a new "Followers" button on this blog - so if you would like to keep up with the PIPS news, why not follow me?